luxury

November 21, 2011

... a memory in a bottle

It is amazing how a scent can bring back memories of travel. The smell of sunscreen, flowers or a local cuisine can instantly transport one back to a favourite location or holiday. That is why we love Molton Brown's new perfume range.

The 'Navigations through Scent' Collection's five unique fragrances can instantly trigger a memory of a place, location, time or setting. Jennifer Jambon, Molton Brown's Principle Perfumer spent a year researching each of the destinations and discovering scent ingredients which can powerfully evoke emotions. (The Luxury Travel Bible has tried them all and they really do!)

The range starts in the Ancient World and birthplace of fragrance, Egypt, China and Indonesia. It then journeys to England for trade and then travels to the New World in Canada. Each fragrance contains a lead ingredient from the country it is named after.

IUNU (Egypt) has Egyptian white jasmine as its lead ingredient for 'elegant opulence', the floral-musky LIJIANG (China) conjures images of silk and tea and SINGOSARI (Indonesia) takes inspiration from spices and patchouli. APULDRE (England) leads with juniper berries so it is no wonder images of gin and tonics on green lawns are created. Finally, ROGART (Canada) features fir balsam and maple to recreate the feeling of feeling warm inside, with cold weather outside.

Not only would these luxury fragrances make a stylish, special gift for anyone who loves travel they are striking unisex scents for anyone who loves perfume. After a 'journey through scent' TLTB has decided that our favourite is either Singosari or Apuldure.

Navigations Through Scent are available at Harrods. 
Luxury Links: www.moltonbrown.co.uk , www.harrods.com

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